About Juna: Crafting Uniqueness and Sustainability in Slow Fashion

Juna is a Detroit-based design company with a passion for reimagining fashion through sustainability and timeless design. At Juna, we believe that sustainable fashion is more than a trend; it's a commitment to breaking the mold and redefining the business models, relentless trend cycles and seasonal demands that have long defined the fast fashion industry. We embrace slow fashion to its fullest, meticulously hand stitching each bag to order, eliminating waste from overproduction and celebrating individuality and authenticity with every piece.

Crafted from By-Products, Designed to Last

Our journey begins with a dedication to sustainability. All Juna leathers are thoughtfully sourced as by-products of the agriculture industry and are biodegradable. Unlike vegan alternatives, which are often made of plastics and require fossil fuel extraction, water waste and toxic dyes, our leather will decompose into the earth. 

Made to Order, Built to Endure

Our approach to sustainability extends to our craftsmanship. Every Juna bag is made to order, a conscious decision to reduce waste and eliminate the harmful practice of discarding surplus product with every new fashion season. We believe in quality over quantity, ensuring that each piece is made to last for years, not just seasons.

Embracing Imperfection as Individuality

Juna's uniqueness doesn't stop at our commitment to sustainability. We believe that true beauty lies in the natural world, where variation and individuality reign supreme. Our handmade practices do not seek uniformity or flawlessness but rather embrace the subtle imperfections that make each piece one of a kind. It's in these nuances that our products find their personality and character.

Our Design Ethos: Timeless Elegance Over Fleeting Trends

At Juna, our design philosophy is rooted in a belief that fashion should be enduring, not disposable. In a world that often chases fleeting trends, we choose to stand firmly against the tide. We craft every piece to be evergreen, designed to transcend the whims of fashion seasons and to remain relevant for years to come.

Resisting Excess, Embracing Authenticity

We do not bow to the demands of the fashion industry's constant call for new or seasonal collections. Instead, we approach design with an unwavering commitment to creativity and uniqueness. Our new collections are not driven by market pressures; they come to life when we have a concept that ignites our desire to experiment and when we believe it offers something that the world has not yet seen. Our design ethos is firmly anchored in resisting excess and embracing authenticity. We believe that true luxury is not measured by the frequency of new releases but by the careful consideration, attention to detail, and ethical choices that go into each piece. We see authenticity as the cornerstone of lasting style.

Sustainable Packaging, Endless Possibilities

We're not just green in our products; we're a plastic-free company from top to bottom. Our packaging and shipping materials are 100% recyclable and biodegradable, ensuring that our commitment to sustainability remains consistent from the creation of our pieces to their journey to your doorstep.

Continuing Our Journey Towards Sustainability

At Juna, we acknowledge that there's always more we can do to reduce our environmental footprint. Our commitment to embracing natural materials and handmade practices is a path we walk with pride, knowing that every step brings us closer to a more sustainable future. Our sourcing practices for future collections reflect our unwavering commitment to sustainability, all while preserving the artistry of our craft.

A New Approach to Fashion

At Juna, we present a fresh perspective on fashion, one that defies convention and celebrates the enduring beauty of design that is built to last. We invite you to explore our collections, where timeless elegance and ethical choices intertwine to create a world of fashion that celebrates individuality, embraces sustainability, and makes you feel confident, bold, and beautiful. Welcome to the world of Juna, where style, ethics, and authenticity unite.